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Free Page Speed Analyzer

Test page loading speed and performance. Get insights to improve Core Web Vitals and SEO rankings.

Last Updated: 15 Jan 2026

What is Page Speed?

Page speed (also called page load time) is the time it takes for a webpage to fully load and become interactive. It's measured in seconds and includes the time to download HTML, CSS, JavaScript, images, and other resources needed to display the page. Fast page speed is crucial for SEO, user experience, and conversion rates.

Google uses page speed as a ranking factor, and slow-loading pages can hurt search rankings. Additionally, Core Web Vitals—Google's user experience metrics including Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS)—directly impact SEO performance and search visibility.

Why Use Our Free Page Speed Analyzer?

SEO Performance

Improve SEO rankings by optimizing page speed. Google uses page speed as a ranking factor, and faster pages rank higher in search results.

Core Web Vitals

Analyze Core Web Vitals metrics (LCP, FID, CLS) that directly impact SEO. Identify performance issues and optimization opportunities.

User Experience

Improve user experience by identifying slow-loading elements. Faster pages reduce bounce rates and increase engagement and conversions.

Common Use Cases for Page Speed Analysis

SEO Optimization

  • Ranking Improvement

    Improve search rankings by optimizing page speed. Google uses page speed as a ranking factor, and faster pages can rank higher in search results.

  • Core Web Vitals

    Analyze Core Web Vitals metrics (LCP, FID, CLS) that impact SEO. Ensure your pages meet Google's performance thresholds for better rankings.

  • Mobile Performance

    Test mobile page speed since Google uses mobile-first indexing. Ensure fast mobile performance for better mobile search rankings.

Performance Optimization

  • Bottleneck Identification

    Identify slow-loading resources, large images, or render-blocking scripts. Find performance bottlenecks that slow down page loading.

  • Conversion Optimization

    Improve conversion rates by optimizing page speed. Faster pages reduce bounce rates and increase user engagement, leading to higher conversions.

  • Competitor Analysis

    Compare your page speed with competitors. Identify performance gaps and optimization opportunities to stay competitive.

Why Page Speed Matters for SEO

SEO Impact of Page Speed

Page speed affects SEO rankings, user experience, and conversion rates. Faster pages rank higher in Google and reduce bounce rates. Google uses page speed as a ranking factor, and Core Web Vitals metrics directly impact search visibility.

  • Ranking factor: Google uses page speed as a ranking signal in search algorithms
  • Core Web Vitals: LCP, FID, and CLS metrics impact search rankings
  • Bounce rate: Slow pages increase bounce rates, signaling poor quality to search engines
  • Mobile-first: Mobile page speed is critical since Google uses mobile-first indexing
1

Google Ranking Factor

Page speed is a confirmed Google ranking factor. Faster pages can rank higher in search results, especially on mobile devices where speed is even more critical.

2

User Experience Signals

Slow pages increase bounce rates and reduce time on site—signals that can negatively impact search rankings. Fast pages improve user engagement metrics.

3

Core Web Vitals

Core Web Vitals (LCP, FID, CLS) are key ranking factors. Pages that meet Google's performance thresholds have better chances of ranking well in search results.

Understanding Core Web Vitals

LCP (Largest Contentful Paint)

Measures loading performance. Time until the largest content element becomes visible. Target: under 2.5 seconds.

Impact: Critical ranking factor for page speed

FID (First Input Delay)

Measures interactivity. Time from user interaction to browser response. Target: under 100 milliseconds.

Impact: Affects user experience and engagement

CLS (Cumulative Layout Shift)

Measures visual stability. Amount of unexpected layout shift during page load. Target: under 0.1.

Impact: Prevents frustrating layout shifts

Page Speed Optimization Tips

Optimize Images

Compress images, use modern formats (WebP), and implement lazy loading. Large images are a common cause of slow page loads.

Tip: Use responsive images and appropriate image sizes for different devices.

Minify Code

Minify CSS, JavaScript, and HTML to reduce file sizes. Remove unnecessary code, comments, and whitespace.

Tip: Use build tools or online minifiers to compress code automatically.

Enable Caching

Implement browser caching and CDN caching. Cache static resources to reduce server load and improve load times for returning visitors.

Tip: Set appropriate cache headers for different resource types.

Reduce Server Response Time

Optimize server performance, use fast hosting, and implement server-side caching. Slow server response times delay page rendering.

Tip: Use CDN and optimize database queries to improve server response times.

Frequently Asked Questions

Why is page speed important?

Page speed affects SEO rankings, user experience, and conversion rates. Faster pages rank higher in Google and reduce bounce rates. Google uses page speed as a ranking factor, and Core Web Vitals metrics directly impact search visibility.

What is a good page load time?

Aim for page load times under 3 seconds. Google recommends under 2 seconds for optimal performance. Core Web Vitals targets: LCP under 2.5s, FID under 100ms, CLS under 0.1.

How does page speed affect SEO?

Page speed is a Google ranking factor. Faster pages can rank higher, especially on mobile. Core Web Vitals (LCP, FID, CLS) directly impact search rankings and are key ranking signals.

What are Core Web Vitals?

Core Web Vitals are Google's user experience metrics: Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). These metrics are ranking factors and impact SEO performance.

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